Brands that have trademarked their names have much more opportunities and options when it comes to marketing their services and products. Not only are they able to appear under the highlight but they are recognized more often as well. The trademark registration of a business name is a one time process that should be taken care of from all business. As this allows them to bring their brand forth into the spotlight and against their competition. Do you think its impactful for businesses to trademark their business names, how does it help marketing strategies?